Significantly less administration – Much of the work that previously had to be done manually is now automated.
More control and better oversight – Everyone involved has access to up-to-date information in one place.
Reduced risk of errors – Standardised processes deliver higher quality and more reliable execution.
A solution that can be used year after year – The digital platform makes the process easier each time it is carried out.
A resource-intensive process was transformed into an efficient digital workflow.
Kunde
EBA – Entreprenørforeningen Bygg og Anlegg
Bransje
Trade association. Construction and civil engineering industry.
Oppdrag
Design and development.
Teknologi
For Entreprenørforeningen – Bygg og Anlegg (EBA), Tanken Bak (now: Frontkom) developed a concept for publishing the annual report digitally. Using an engaging interaction method, we created a modern annual report for an industry with a strong future ahead.
EBA is a member organisation that works to improve conditions, opportunities and support for the largest contractors in Norway. Its members include NCC, Veidekke, Peab, Kruse Smith and Betonmast Hæhre. The construction and civil engineering industry represents modern technology in everyday life, and by moving the annual report from a printed booklet to a digital experience readable on multiple devices, this industry evolution is reflected. A digital annual report also reaches a wider audience and is accessible to everyone.
Together with the client, we reviewed recent years' printed editions and examined how they were structured. We concluded that the best approach was to create a 'page-flip' function that allowed users to browse through all pages of the annual report, while also being able to jump quickly to a desired topic. We therefore introduced a method where the arrow keys on a keyboard are used to 'flip' through the entire annual report on a computer. On a touchscreen, you swipe to navigate. In other words, optimised for all devices.
The annual report contains varied content with different visual expressions, which was important to highlight. We identified that the chair's message, feature articles, local chapters and financial statements each had their own layout requirements. Several of these sections also needed configurations such as columns, bullet points and statistics. We therefore developed a module system that makes it straightforward to enter the desired content in the format that works best for the user.
The digital annual report was developed as an application. This means that sub-pages are not reloaded, but only new content is presented. This also ensures a much smoother experience when navigating. A pleasing side effect of developing with this method is that the site feels lightning-fast.
In addition to concept, design and development, we also provided project management by coordinating the gathering of content and statistics, produced video footage of the managing director and chair of the board, and took new portrait photographs of board members.
By establishing a digital annual report, Entreprenørforeningen – Bygg og Anlegg (EBA) simplified distribution while also reducing costs associated with printing and postage. The platform was developed to be easy to build upon for future years.
The launch of the digital report also delivered increased reach and accessibility for those who would not have had access to the printed version. Throughout the year, visitor numbers have remained consistently strong, demonstrating that the digital annual report plays an important role in a broader communications perspective.